Privacy Policy

Last Updated: February 6, 2026

1. Information We Collect

1.1 Personal Information You Provide

We collect information that you voluntarily provide to us when you:

• Fill out contact forms on our website
• Request to download our property brochures
• Schedule consultations or property viewings
• Subscribe to our newsletters or updates
• Interact with our social media pages
• Contact us via email, phone, or other communication channels

This information may include:

• Full name
• Email address
• Phone number
• Property preferences and requirements
• Budget range
• Any other information you choose to provide

1.2 Information Automatically Collected

When you visit our website, we automatically collect certain information about your device and browsing activity, including:

• IP address
• Browser type and version
• Operating system
• Pages visited and time spent on pages
• Referring website addresses
• Click patterns and navigation paths
• Device identifiers

1.3 Cookies and Tracking Technologies

We use cookies, web beacons, and similar tracking technologies to enhance your experience and gather information about visitors and visits to our website. This includes:

• Essential Cookies: Required for website functionality
• Analytics Cookies: Help us understand how visitors interact with our website
• Marketing Cookies: Used to track visitors across websites for advertising purposes
• Social Media Cookies: Enable social media features and track social media interactions

2. How We Use Your Information

We use the collected information for various purposes, including:

2.1 To Provide and Improve Our Services

• Respond to your inquiries and provide customer support
• Process your requests for property information and brochures
• Schedule property viewings and consultations
• Send you relevant property listings and updates
• Improve our website, services, and customer experience
• Conduct market research and analysis

2.2 For Marketing and Advertising

• Send promotional emails and newsletters (with your consent)
• Display targeted advertisements on social media platforms (Facebook, Instagram, etc.)
• Create custom and lookalike audiences for advertising campaigns
• Retarget website visitors with relevant ads
• Measure and analyze the effectiveness of our marketing campaigns
• Send SMS marketing messages (with your explicit consent as per TRAI regulations)

2.3 For Legal and Compliance Purposes

• Comply with applicable laws and regulations
• Protect against fraud, spam, and abuse
• Enforce our Terms and Conditions
• Respond to legal requests and prevent harm

3. Meta (Facebook/Instagram) Advertising

3.1 Meta Pixel and Conversions API

We have installed the Meta Pixel on our website to:

• Track page views, form submissions, and brochure downloads
• Measure the effectiveness of our advertising campaigns
• Optimize ad delivery to reach people most likely to be interested in our properties
• Create remarketing campaigns for website visitors

3.2 Custom Audiences

We may upload hashed email addresses and phone numbers to Meta to create Custom Audiences for advertising purposes. This data is encrypted and matched with Meta users' information to display relevant ads.

3.3 Your Rights Regarding Meta Advertising

You can control how your data is used for advertising by:

• Adjusting your ad preferences on Facebook and Instagram
• Opting out of interest-based advertising
• Using browser settings to block cookies
• Contacting us to request removal from our marketing lists

4. Sharing Your Information

We do not sell your personal information. We may share your information with:

4.1 Service Providers

• Website Hosting: Vercel (for hosting our website)
• Form Processing: Web3Forms (for contact form submissions)
• Email Services: Email service providers for newsletters and communications
• Analytics: Google Analytics and similar tools
• Advertising: Meta (Facebook), Google Ads, and other advertising platforms
• CRM Systems: Customer relationship management tools

4.2 Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., court orders, government agencies).

4.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information, including:

• SSL/TLS encryption for data transmission
• Secure servers and databases
• Access controls and authentication
• Regular security assessments
• Employee training on data protection

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

6. Data Retention

We retain your personal information for as long as necessary to:

• Fulfill the purposes outlined in this Privacy Policy
• Comply with legal obligations
• Resolve disputes and enforce agreements
• Maintain business records

Typically, we retain:

• Contact form submissions: 3 years from last interaction
• Marketing data: Until you opt out or 2 years of inactivity
• Website analytics: 26 months (Google Analytics default)
• Legal records: As required by Indian law (typically 7 years)

7. Your Rights and Choices

Depending on your location and applicable laws, you may have the following rights:

7.1 Access and Correction

• Request access to your personal information
• Request correction of inaccurate data
• Request a copy of your data in a portable format

7.2 Deletion

• Request deletion of your personal information
• Request removal from marketing lists

7.3 Marketing Opt-Out

• Unsubscribe from promotional emails using the link in each email
• Opt out of SMS marketing by replying "STOP"
• Adjust cookie preferences in your browser settings
• Contact us to opt out of all marketing communications

7.4 Do Not Track

Some browsers have "Do Not Track" features. Currently, there is no industry standard for responding to these signals. We do not respond to Do Not Track signals at this time.

8. Third-Party Links

Our website may contain links to third-party websites, including social media platforms. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.

9. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

10. International Data Transfers

Your information may be transferred to and processed in countries other than India, including the United States and European Union, where our service providers are located. These countries may have different data protection laws. By using our services, you consent to such transfers.

11. Compliance with Indian Laws

We comply with applicable Indian data protection laws, including:

• Information Technology Act, 2000
• Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011
• Telecom Commercial Communications Customer Preference Regulations (TRAI DND regulations)
• Real Estate (Regulation and Development) Act, 2016 (RERA)

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by:

• Posting the updated policy on our website
• Updating the "Last Updated" date
• Sending email notifications for significant changes (if we have your email)

Your continued use of our services after changes are posted constitutes your acceptance of the updated Privacy Policy.

13. Consent

By using our website, submitting forms, or engaging with our services, you consent to:

• The collection and use of your information as described in this Privacy Policy
• The use of cookies and tracking technologies
• Receiving marketing communications (which you can opt out of at any time)
• The transfer of your data to service providers and advertising platforms

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